20^th World Congress on Human Resources – AMEDIRH

The 20^th World Congress on Human Resources, organized by the Mexican Association of Human Resources Management (AMEDIRH), marks a defining moment—one where leadership is no longer seen as static, but as a force in constant evolution.

The Congress’ creative concept is inspired by alebrijes: a living art form in Mexico that represents singular creatures born from the union of distinct elements—impossible beings that become powerful through combination.

At our event, alebrijes transcend identity alone. They become a compelling language to express how we transform and adapt in a fragile, fast-moving, and uncertain world. That is precisely the reality Human Resources faces today.

Organizations are no longer built around uniform profiles. They are shaped by diverse talent, generations, cultures, skills, and ways of thinking. As with alebrijes, when these differences are integrated with intention, they give rise to stronger, more creative, and more resilient teams.

The magical origin of alebrijes

These extraordinary figures emerged in the 1930s through the imagination and craftsmanship of mexican artisan Pedro Linares. During a serious illness, he experienced vivid dreams populated by fantastical creatures—hybrids of real and imaginary animals. Upon recovering, he brought them to life through papier-mâché sculptures that are now recognized worldwide as symbols of creativity, identity, mexican culture, and transformation.

Linares’ early creations disrupted traditional papier-mâché circles. They unsettled, frightened, and were often rejected by buyers. Yet he persisted. Rather than fading away, his work evolved within a market then focused on the ceremonial burning of “Judas” figures during Holy Week and Easter.

Without abandoning the essence of his invention, Pedro Linares introduced color, symbolism, and recognizable references, ultimately developing a language of his own. Recognition arrived when mexican muralist Diego Rivera saw what others could not. That moment catalyzed expansion—allowing alebrijes to move from workshops to museums and across borders, becoming a universal symbol.

Alebrijes as a metaphor for talent and innovation

The 20th World Congress on Human Resources celebrates this very human capacity to imagine, endure, evolve, and transcend. Like alebrijes, the talent of the future rarely arrives fully formed or immediately comfortable. It requires space, time, and leaders capable of recognizing its potential before it becomes obvious.

At the Congress, alebrijes become a living metaphor for talent management. Human Resources teams design, nurture, and balance this powerful mix—turning individual pieces into identity, people into community, and capabilities into shared purpose.

Every company, every country, and every leader present is a distinct alebrije—unique in form, history, and energy. At the same time, all are united by a common commitment: enabling people to flourish so organizations can evolve.

Leadership in motion is the ability to orchestrate diversity, connect apparent opposites, transform difference into strength, and cultivate organizational cultures that are alive, adaptable, and resilient. Human Resources is today’s artist—designing, stewarding, and giving meaning to this formula—turning individual talent into collective purpose and strategy into culture.

The Congress’ international audience—HR leaders, directors, and managers from Mexico, Latin America, the Caribbean, the United States, and Canada—will find in this concept a truly universal language: human transformation.